Small business marketing and loyalty tips

Use Saint Valentine's day to increase your sales (with templates)

Published by Julia on February 12, 2024

Saint Valentine's Day, celebrated annually on February 14th, is not just a day of love and romance but also a golden opportunity for businesses to enhance engagement and boost sales. Originating as a feast to honor early saints named Valentinus, this day has evolved into a global celebration of l... Read More

Understanding Digital Loyalty Cards

Published by Musa on February 08, 2024

Loyalty programs and their associated loyalty cards have long been the cornerstone of customer engagement between consumers and merchants. The typical trade-off has always been clear: in exchange for the rewards offered by loyalty cards, consumers willingly provide access to their data and, ... Read More

Personalize the Loyalty Experience

Published by Musa on February 01, 2024

The Australian Loyalty Association recently hosted its third annual Customer Engagement and Loyalty Conference, featuring prominent keynote speakers such as Bernie Brookes, former CEO of Myer; David Galt, CEO of Webjet; Neil Thompson, CEO of Velocity; Dr. Sean Sands from Monash Business Scho... Read More

How to Implement a Successful Loyalty Card App

Published by Musa on January 25, 2024

In today's fiercely competitive business landscape, adopting a mobile-first loyalty approach is not just a smart move but a strategic business imperative. As customer expectations continue to evolve in the digital age, businesses have a tremendous opportunity to nurture and enhance customer ... Read More

Exploring the Ideal Loyalty Solutions for Small Businesses

Published by Musa on January 18, 2024

In a world saturated with a myriad of loyalty card apps and programs, selecting the most fitting loyalty solution for your small business can be a daunting task. However, fear not; we are here to assist you in navigating this complex landscape and aid you in discovering the ideal loyalty app... Read More